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AFBF20 Convention


Jan 16, 2020

Jason Weller, Senior Director of Sustainability, Land O’Lakes SUSTAIN

“Sustainability” is everywhere. There’s no single definition for this buzzy term, but the burden to meet demand for “sustainability” often falls on farmers. Join Jason Weller of Land O’Lakes SUSTAIN to learn how to translate the buzzword into ROI for your farm and protect your freedom to operate. Created by farmers, Land O’Lakes SUSTAIN offers precision conservation tools focused on getting farmers credit for existing practices and identifying field-level tweaks that can
save or make money from conservation. Matching food, feed, fiber and fuel companies seeking sustainable ingredients with farmers in their supply chains creates additional potential revenue opportunities.